s3://rustfs-brand/ads/Templates · Advertising

Advertising广告投放

Display, social, outdoor and print share one campaign system: the size changes, the structure does not.
Templates 16Messages 5Surfaces Ink / Paper / White / SignalExport PNG @2x

Campaign systemFive parts in every ad

1u is a hundredth of the short side and the safe margin is 7u; the five parts may move, but none may be dropped or repeated.

Ad anatomy
1200 × 628 · u = 6.28px · 7u safe margin
01
离线Offline
03
04
离线Offline
06

丢盘，
不丢数据1。Lose drives.
Keep data.1

下载 RustFSDownload RustFS

1EC 4+2 配置下，任意两块盘离线时数据仍可读取。With EC 4+2, data stays readable with any two drives offline.

④ Wordmark 5u① Message③ CTA · verb② Footnote ≥ 9px⑤ Graphic
① MessageWord for word from the approved list; the largest text.
② Proof lineOne per message; a conditional claim takes a superscript and footnote.
③ Call to actionOne, square-cornered, verb first; never Oxide.
④ WordmarkAlways present: white on Ink and Signal, Signal Blue on light.
⑤ GraphicThe shard matrix or a derivative; Oxide marks parity or the single focus.

Message length by size

A Latin word or number counts as one; punctuation does not count
ArtboardMessage limitProof line & footnoteButtonMinimum size
320 × 505 words / 8 characters, ≤ 2 linesNone; only lines that need no footnoteVerb alone: DownloadMessage 12 px
728 × 906 words / 12 charactersFootnote 1 lineFull labelMessage 18 px · footnote 9 px
300 × 250 · 160 × 6006 words / 12 characters, ≤ 4 linesFootnote ≤ 3 linesFull labelMessage 20 px · footnote 9 px
300 × 600 · 970 × 2508 words / 16 charactersProof 1 line, footnote ≤ 2 linesFull labelMessage 24 px · footnote 9 px
Social, 1080 wide8 words / 16 characters, ≤ 3 linesProof 1 line, footnote ≤ 2 linesFull labelMessage 7u · footnote 1.75u
Billboards · screens6 words / 12 characters, read in 5 sFootnote beside the graphic, ≥ 1.75uLabel + URLMessage 8u · footnote 1.75u
Lightboxes · posters8 words / 16 characters, ≤ 3 linesProof 1 line; footnote ≥ 1.75u, ≥ 7 pt in printLabel + URL or QR codeMessage 8u · footnote 1.75u

Call to action

inkDownload RustFS
paperRead the docs
whiteView the source
signalDownload RustFS
Square · starts with a verb · Signal Blue, or white on Signal
  • Approved labels: “Download RustFS”, “Read the docs”, “View the source”.
  • Height 2.4–3× the label size, side padding about ⅓ of the height; labels ≥ 11 px; arrow-right only.
  • Never “Click here”, “Learn more”, rounded corners, outlines or an Oxide fill.

Footnotes

Lose drives. Keep data.1
1With EC 4+2, data stays readable with any two drives offline.≥ 9 px
Superscript numeral · same artboard · 9 px minimum
  • State the condition in a footnote on the same artboard, never on the landing page.
  • Footnotes ≥ 1.75u, ≥ 9 px in display, ≥ 7 pt in print; contrast ≥ 4.5 : 1.

MessagesApproved messages

Ads may use only these five lines, always as a Chinese–English pair; new lines need brand review and a verifiable proof.

#MessageProof lineGraphicLength
01Lose drives. Keep data.1丢盘，不丢数据。Footnote · always shown1With EC 4+2, data stays readable with any two drives offline.EC 4+2 配置下，任意两块盘离线时数据仍可读取。Erasure set, two drives offline4 words · 6 chars
02Same S3 calls. Rust underneath.1S3 调用不变，底层换成 Rust。Footnote · always shown1S3 coverage is defined by the official compatibility matrix.S3 兼容范围以官方兼容性矩阵为准。S3 calls over shards5 words · 10 chars
03Open source. No fine print.开源，不设暗条款。Proof lineApache License 2.0Outlined “2.0”5 words · 7 chars
04Your data stays on your hardware.数据只留在你的硬件上。Proof lineNo telemetry. Fully self-hosted.无遥测，完全自托管。Matrix in a rack, with lock6 words · 10 chars
05Memory-safe storage for AI data.为 AI 数据打造的内存安全存储。Proof lineBuilt in Rust.以 Rust 构建。AI-prefix stripes5 words · 13 chars
Never rewrite or merge lines, translate one language alone, or add “fastest” or “best”; performance figures need test conditions, version and date, and must already be officially published.

SizesFormats

As of October 2026. Static display ads ship as PNG or JPG at ≤ 150 KB; confirm crops in the platform preview before launch.

FormatArtboardChannelNotes
DisplayMedium Rectangle300 × 250Display networks, programmaticReference size; all five parts
DisplayLeaderboard728 × 90Desktop, top of pageOne-line message and footnote
DisplayWide Skyscraper160 × 600Desktop sidebarStacked; ≤ 8 characters a line
DisplayHalf Page300 × 600Desktop sidebarGraphic may take half the height
DisplayMobile Leaderboard320 × 50Mobile, top or bottom of pageWordmark, one line, button; footnote-free lines only
DisplayBillboard970 × 250Desktop, above the foldMessage, graphic, button in a row
SocialFeed square1080 × 1080LinkedIn · X · Facebook · InstagramPlatform headline repeats the same message
SocialFeed portrait 4:51080 × 1350Instagram, Facebook, LinkedIn mobileKeep the subject in the central 1080 × 1080
SocialStory / Reels 9:161080 × 1920Stories, Reels, Shorts, Douyin, WeChat ChannelsNothing in the top 250 px, bottom 420 px or right rail
SocialLink ad1200 × 628LinkedIn · X · FacebookDon't repeat the URL in the image
Outdoor & printBillboard 3:12400 × 800Roadside and building billboardsProportion master; scale to spec, add bleed
Outdoor & printDigital screen 16:91920 × 1080Metro, airport and lobby screensStill; animation follows the rules below
Outdoor & printMetro lightbox 2:31200 × 1800Metro platform and corridor lightboxesViewed from 3 m+; wordmark ≥ 3% of height
Outdoor & printA2 poster1190 × 1684Events and officesA2 (420 × 594 mm) in pt; 3 mm bleed; QR ≥ 20 mm

TemplatesAd templates

Billboard · drives
970 × 250 · IAB Billboard

丢盘，
不丢数据1。Lose drives.
Keep data.1

1EC 4+2 配置下，任意两块盘离线时数据仍可读取。With EC 4+2, data stays readable with any two drives offline.

01
离线Offline
03
04
离线Offline
06
EC 4+2下载 RustFSDownload RustFS
Leaderboard · S3 calls
728 × 90 · IAB Leaderboard

S3 调用不变，底层换成 Rust1。Same S3 calls. Rust underneath.1

1S3 兼容范围以官方兼容性矩阵为准。S3 coverage is defined by the official compatibility matrix.

阅读文档Read the docs
Mobile Leaderboard · open
320 × 50 · IAB Mobile Leaderboard

开源，
不设暗条款。Open source.
No fine print.

下载Download
Medium Rectangle · drives
300 × 250 · IAB Medium Rectangle

丢盘，
不丢数据1。Lose drives.
Keep data.1

下载 RustFSDownload RustFS

1EC 4+2 配置下，任意两块盘离线时数据仍可读取。With EC 4+2, data stays readable with any two drives offline.

Medium Rectangle · self-hosted
300 × 250 · IAB Medium Rectangle
你的机柜Your rack

数据只留在
你的硬件上。Your data stays
on your hardware.

无遥测，完全自托管。No telemetry. Fully self-hosted.

下载 RustFSDownload RustFS
Half Page · AI data
300 × 600 · IAB Half Page

为 AI 数据打造的
内存安全存储。Memory-safe
storage for
AI data.

以 Rust 构建。Built in Rust.

s3://training/
datasets/checkpoints/embeddings/eval/logs/
阅读文档Read the docs
Prefixes are generic examples, never customer data.
Wide Skyscraper · open
160 × 600 · IAB Wide Skyscraper

开源，
不设
暗条款。Open
source.
No fine
print.

Apache
License2.0
查看源码View the source
Story 9:16 · drives
1080 × 1920 · orange zones are platform UI, not exported

丢盘，
不丢数据1。Lose drives.
Keep data.1

01
离线Offline
03
04
离线Offline
06
下载 RustFSDownload RustFS

1EC 4+2 配置下，任意两块盘离线时数据仍可读取。With EC 4+2, data stays readable with any two drives offline.

平台界面 · 顶部 250 pxPlatform UI · top 250 px
平台界面 · 底部 420 pxPlatform UI · bottom 420 px
Feed square · S3 calls
1080 × 1080 · LinkedIn / X / Facebook / Instagram

S3 调用不变，
底层换成 Rust1。Same S3 calls.
Rust underneath.1

阅读文档Read the docs
PutObjectGetObjectListObjectsV2DeleteObject
S3 API

1S3 兼容范围以官方兼容性矩阵为准。S3 coverage is defined by the official compatibility matrix.

Feed square · open
1080 × 1080 · LinkedIn / X / Facebook / Instagram

开源，
不设暗条款。Open source.
No fine print.

Apache License2.0
查看源码View the sourcegithub.com/rustfs/rustfs
No asterisks, no small print.
Link ad · AI data
1200 × 628 · LinkedIn / X / Facebook
s3://training/
datasets/checkpoints/embeddings/eval/logs/features/

为 AI 数据打造的
内存安全存储。Memory-safe storage
for AI data.

以 Rust 构建。Built in Rust.

阅读文档Read the docs
Digital screen 16:9 · self-hosted
1920 × 1080 · DOOH

数据只留在
你的硬件上。Your data stays
on your hardware.

无遥测，完全自托管。No telemetry. Fully self-hosted.

下载 RustFSDownload RustFSrustfs.com
你的机房Your data centre
The lock is the only focus; no Oxide.
Billboard 3:1 · drives
2400 × 800 · proportion master

丢盘，
不丢数据1。Lose drives.
Keep data.1

下载 RustFSDownload RustFSrustfs.com
01
离线Offline
03
04
离线Offline
06

1EC 4+2 配置下，任意两块盘离线时数据仍可读取。With EC 4+2, data stays readable with any two drives offline.

Feed portrait 4:5 · self-hosted
1080 × 1350 · Instagram / Facebook / LinkedIn
你的机柜Your rack
EC 6+28 块盘8 drives

数据只留在
你的硬件上。Your data stays
on your hardware.

无遥测，完全自托管。No telemetry. Fully self-hosted.

下载 RustFSDownload RustFS
Draw nothing outside the rack frame.
Metro lightbox 2:3 · S3 calls
1200 × 1800 · 2:3

S3 调用不变，
底层换成 Rust1。Same S3 calls.
Rust underneath.1

PutObjectGetObjectListObjectsV2DeleteObject
S3 API
阅读文档Read the docs

1S3 兼容范围以官方兼容性矩阵为准。S3 coverage is defined by the official compatibility matrix.

A2 poster · AI data
1190 × 1684 pt · A2 · add 3 mm bleed
s3://training/

为 AI 数据打造的
内存安全存储。Memory-safe
storage for
AI data.

以 Rust 构建。Built in Rust.

datasets/checkpoints/embeddings/eval/logs/features/
阅读文档Read the docsdocs.rustfs.com

Animated bannersHTML5 animated banners

Display ads only, using only the write and heal moves; every frame must read, and the last matches the static version.

≤ 15 sTotal durationAll loops included
≤ 3LoopsThen stop on the end frame
≤ 3 HzFlash rate
≤ 150 KBInitial loadCompressed; the rest loads later
300 × 250 · HTML5 · 1 play, about 5.3 s
  1. 0.0 sWriteShards appear stripe by stripe
  2. 1.5 sOfflineTwo drives go offline; the first half of the line appears
  3. 2.5 sParityParity flashes once; the second half appears
  4. 3.5 sHealOffline shards are rebuilt from parity
  5. 4.9 sEnd frameWordmark, message, footnote and CTA in place; motion stops

  • The end frame has all five parts and is also exported as a same-size static fallback.
  • No bounce, spin, zoom punches or parallax; ease-standard or ease-emphasized only.
  • No autoplay sound; the whole artboard clicks through via clickTag.
  • Reduced motion shows the end frame; outline or subset fonts, never load external ones.

Do & Don'tBefore a campaign goes live

丢盘，
不丢数据1。Lose drives.
Keep data.1

下载 RustFSDownload RustFS

1EC 4+2 配置下，任意两块盘离线时数据仍可读取。With EC 4+2, data stays readable with any two drives offline.

DoOne message, one proof line.

丢盘，不丢数据。S3 调用不变。开源，不设暗条款。Lose drives. Keep data. Same S3 calls. Open source. No fine print.

  • 纠删码与位腐烂保护Erasure coding and bitrot protection
  • 版本控制与对象锁定Versioning and Object Lock
  • 复制、生命周期、KMSReplication, lifecycle, KMS
下载 RustFSDownload RustFS阅读文档Read the docs
Don'tSeveral messages plus a feature list.
Lose drives. Keep data.11With EC 4+2, data stays readable with any two drives offline.
DoConditions get a superscript and footnote.
The fastest S3 storage.(no footnote)
Don'tAn unqualified, unsourced superlative.
Download RustFS
DoStarts with a verb; says what happens.
Click here >>
Don't“Click here”, rounded, outlined.

开源，
不设暗条款。Open source.
No fine print.

下载Download
DoThe wordmark is always present.

开源，
不设暗条款。Open source.
No fine print.

下载Download
Don'tNo wordmark.

S3 调用不变，
底层换成 Rust。Same S3 calls.
Rust underneath.

阅读文档Read the docs
DoOxide marks parity only.

S3 调用不变，
底层换成 Rust。Same S3 calls.
Rust underneath.

阅读文档Read the docs
Don'tOrange everywhere; no focal point.

开源，
不设暗条款。Open source.
No fine print.

下载Download
DoSmall sizes get their own layout.

丢盘，
不丢数据。Lose drives.
Keep data.

1EC 4+2 配置下，任意两块盘离线时数据仍可读取。With EC 4+2, data stays readable with any two drives offline.

Don'tA large layout shrunk until unreadable.